# Oui Design! 2024: Celebrating French Creativity in New York

This spring, New York City will once again cement its place as a global design hub with the arrival of **Oui Design! 2024**, a week-long celebration of French creativity and craftsmanship. From **May 15 to 21, 2024**, this groundbreaking initiative, hosted during the **NYCxDESIGN Festival**, will bring a taste of France’s iconic design legacy and modern innovation to the streets of Manhattan, Brooklyn, and Queens. Organized by **Villa Albertine** in partnership with NYCxDESIGN, Oui Design! is more than just an event—it’s a cultural dialogue that underscores the enduring artistry and influence of French designers on the global stage.

### Reviving Traditions in Modern Contexts

At its core, Oui Design! 2024 celebrates **savoir-faire**—the hallmark of French craftsmanship that reflects mastery of craft—while integrating it into contemporary design approaches. By emphasizing sustainability, material innovation, and artistry, the event explores how cultural traditions can thrive in the era of climate consciousness and modern challenges.

“Design is about connecting the past to the present and reimagining it for the future,” says **Noé Duchaufour-Lawrance**, a prominent French designer and one of the event’s featured speakers. Indeed, reshaping heritage to address today’s needs remains a central philosophy of Oui Design!

Live demonstrations of time-honored techniques, such as **gold-leaf embroidery** presented by **Le Studio Anthost**, will highlight this fusion of history and innovation. Similarly, collaborations like **Prelle & Verrier x Uchronia**, which reinterprets 18th-century silk weaving, will give attendees a fresh perspective on how legacy practices can remain relevant in modern design.

### A Diverse and Dynamic Program

Oui Design! 2024 offers an inspiring lineup of activities, from **studio tours** and **exhibitions** to insightful **panel talks** and **live showcases**. The event is set to feature over **30 top galleries and studios**, drawing both established and emerging French designers into New York’s vibrant creative fabric.

This year’s program kicks off on **May 15** with an engaging panel discussion at Villa Albertine, moderated by design historian **Alexa Griffith Winton**. The panel will explore how designers such as **Jean-Marc Bullet**, known for examining “black design” and the African diaspora, and **Terumi Saito**, who blends ancient weaving techniques with modern aesthetics, are shaping the future of global design.

One of the standout exhibits of the week promises to be **Vincent Corbière’s** **Meditations on Movement**, which uses dynamic sculptural forms to reflect the fluidity of motion. Meanwhile, the **Studio Gohard x The Spaceless Gallery** collaboration in Red Hook will push creative boundaries by merging rattan-based artisan furniture, crafted by **Aurélie Hoegy**, with the AI-infused organic sculptures of **Aurèce Vettier**.

### Sustainability Meets Creativity

Sustainability sits at the heart of Oui Design! 2024, underscoring the growing importance of eco-conscious practices in contemporary design. Showcasing biomaterial vessels by **Laurence Carr**, as well as other works promoting circular economy principles, the event reinforces the idea that luxury and environmental responsibility can coexist seamlessly.

“Design is about more than creating beautiful objects; it’s about crafting a better future,” says Carr, emphasizing the critical role designers play in addressing global challenges through innovative solutions.

Still, traditional artistry will hold its own throughout the event, with live demonstrations of techniques such as 18th-century silk weaving and modern iterations of heritage crafts. Oui Design! embraces the idea that sustainability isn’t about replacing tradition but about evolving it to meet contemporary needs.

### Celebrating the Culmination

A major highlight of Oui Design! 2024 will take place at the **ICFF (International Contemporary Furniture Fair)** from **May 19–21** at the Javits Center. French designers will showcase their creations alongside over 450 global brands, giving visitors a glimpse into the future of furniture and interior design.

As the festivities conclude on **May 21**, attendees can enjoy exclusive events, including a curated breakfast at **Invisible Collection** and a nine-gallery showcase at the **D&D Building**, offering an intimate finale to this week of creativity.

### An Invitation to Witness the Future of Design

Oui Design! 2024 brings together trailblazing designers such as **Jean-Marc Bullet**, **Aurélie Hoegy**, **Laurence Carr**, **Pierre Yovanovitch**, and more—each of whom represents the ever-evolving spirit of French craftsmanship. Their work highlights not only the enduring traditions of France but also their adaptation to contemporary narratives and global challenges.

For anyone passionate about design, art, and innovation, Oui Design! invites you to experience the living legacy of French artisanship. Set your calendars for **May 15–21, 2024**, and prepare to immerse yourself in vibrant showcases, thought-provoking dialogues, and inspiring collaborations.

For more details and program updates, visit **[NYCxDESIGN.com](http://NYCxDESIGN.com)**. Don’t miss this opportunity to witness how the realms of tradition and innovation collide to shape the future of design.