As the overseer of editorial content for British Vogue, Chioma Nnadi divulges her guiding inquiry for her inaugural edition, her preferred UK artisans, and her most cherished British confection.

Share a glimpse into your persona. How did you navigate to Condé Nast?

I preside over the editorial realm at British Vogue and have devoted almost 14 years to Condé. Before this tenure, I immersed myself in independent publishing, commencing at Trace and then progressing to the Fader. Initially, I harbored uncertainty regarding the compatibility of Condé with my aspirations. Nonetheless, a companion facilitated an introduction to Sally Singer, who was then stationed at Vogue. Through my dialogues with her, I discerned a potential niche for myself.

How do you elucidate your vocation to acquaintances and kin?

I am incredibly fortunate to simultaneously occupy a post that resonates with all my fervors. Moreover, my acquaintances and relatives have perpetually comprehended my compulsion to articulate the narratives in fashion and culture that resonate with me. It’s invigorating and, albeit occasionally fraught with tension, primarily gratifying.

The inaugural edition of British Vogue under your tutelage recently premiered. Do you harbor a guiding concept, inquiry, or aphorism that has guided its formation?

While crafting the edition, I extensively pondered the facets of British culture that have shaped my sartorial inclinations, my comedic sensibility, and my perceptual lens, encompassing everything from football to underground party culture to the monarchy. It may have intensified due to my two-decade absence from the UK. The overarching query that persisted from a sartorial perspective was the notion of the contemporary British idiosyncratic and its contemporary significance. I opine that twigs epitomize that ethos splendidly.

What aspect of your reintegration into the British fashion milieu has taken you aback? How has it evolved since your prior residence in the UK?

Ironically, if there’s one facet of the UK that has retained my sustained interest over the years, it is the fashion landscape. A substantial portion of my everyday attire is crafted by British designers or creative visionaries, such as Martine Rose, Wales Bonner, Simone Rocha, and Molly Goddard. I perceive a substantial transformation over the years. Indeed, it has been gratifying to witness the emergence of a fresh cohort more recently. Supriya Lele and Jawara Alleyne are two designers who particularly pique my interest. Both their labels are showcased in the cover narrative featuring FKA twigs. The garments she adorned needed to resonate with this burgeoning pool of indigenous fashion talent.

Preferred British indulgence now reinstated in your routine?

I possess an insatiable penchant for confections, so I am delighted to reintegrate all the British sweets, including banoffee pie, into my regimen.