Photo: Teremana Tequila

Teremana Tequila Gives Back to Hospitality Workers This Holiday Season

By BrainJ

This holiday season, Teremana Tequila is spreading the spirit of giving by offering support to the hardworking hospitality workers who have weathered the storm of the COVID-19 pandemic. Discover how Teremana Tequila's commitment to social responsibility is making a difference in the lives of those who have been the backbone of the hospitality industry.

Key Takeaways
  • Teremana Tequila is supporting hospitality workers during the holiday season.
  • The initiative aims to provide financial relief to those affected by the COVID-19 pandemic.

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Dwayne “The Rock” Johnson’s Teremana® Tequila is teaming up with Another Round Another Rally (ARAR) to support the hospitality community during the holiday season. Starting from October 18 through December 31, 2023, patrons can back this initiative by visiting local restaurants, enjoying creative Teremana® Tequila cocktails, and raising a toast to the talented teams behind the bar.

Extending a Helping Hand to Hospitality Workers

Building on the success of their annual “Guac on the Rock” campaign, Teremana’s new “Mana for a Cause” initiative is a natural extension of their commitment to championing the hospitality industry. The campaign aims to raise $250,000 for ARAR, which will provide support to bartenders and hospitality workers across the nation. These funds will assist in granting academic scholarships and providing emergency assistance to those in the industry.

Celebrating Local Bartenders with Creativity and Quality

Photo: Teremana Tequila

Teremana has enlisted the expertise of renowned bartenders, such as James Beard Award-nominated Jeffrey Morgenthaler, J’Nai Williams, Erick Castro-Diaz, and Samantha Casuga, as ambassadors for Mana for a Cause. Together, they will craft festive, inventive Teremana® Tequila cocktails for patrons to savor during the holiday season.

Support, Sip, and Share the Mana

Guests can take part in Mana for a Cause by visiting participating bars and restaurants, enjoying Teremana® Tequila cocktails, and supporting the cause. This partnership aims to share the “mana” (spirit) and bring people together to support the hospitality industry. Bars and restaurants can join the initiative by serving Teremana® Tequila cocktails and adding them to their menus. This campaign will be live from October 18th to December 31st, 2023. Enjoy responsibly!

About Teremana® Tequila:

Teremana® Tequila is an ultra-premium brand founded by Dwayne ‘The Rock’ Johnson, Jenna Fagnan, Ken Austin, and Dany Garcia. It’s crafted in the Jalisco highland mountains, offering three expressions: blanco, reposado, and añejo. Teremana is known as ‘the tequila of the people,’ made from naturally sweet agave slow-roasted in traditional brick ovens and distilled in handmade copper pot stills.

About Another Round Another Rally:

Another Round Another Rally is a nonprofit supporting the hospitality industry by providing reimbursement grants, educational scholarships, and emergency assistance. Their goal is to empower future leaders in the field and promote innovative, equitable, and inclusive workplaces. Visit manaforacause.com or anotherroundanotherrally.org for more information.

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As we celebrate the holiday season, Teremana Tequila is proud to give back to the hospitality workers who have faced unprecedented challenges due to the pandemic. Our mission is to provide a helping hand and bring some warmth and cheer to those who have been the heart and soul of our industry.